About me
I’m a dedicated Tehnical/AI Product Lead with a passion for crafting innovative products and delivering exceptional user experiences. My focus is on creating solutions that engage and inspire, always pushing the boundaries of what’s possible in digital design.
My product journey
I’ve been immersed in the digital space since 2001, following my degree in Business Studies. Over the past 23 years, I’ve spent 15 as a director at two successful digital agencies, leading the creation of websites, mobile apps, games, interactive experiences, and SaaS products.
I’m driven by a need to understand the why behind every product or enhancement, aligning business goals with real customer needs to deliver meaningful value. With deep experience in MVP development and a strong technical and project management foundation, I specialise in shaping clear requirements and leading end-to-end delivery.
Some of the products I’ve worked on have won prestigious awards; others have grown into successful SaaS platforms still in use today. I’ve also led experimental MVPs and proof-of-concept projects that have evolved into ambitious new ventures.
This portfolio showcases a selection of the products I’ve helped shape, outlining my role in their strategy, creation, launch, and growth.
I’m currently launching a Voice & AI-powered Concierge platform for holiday homes, a suite of intelligent AI agents designed to transform guest experiences:
